|Brand Ratings -> Fast Food -> McDonalds|
Number of Stores: 31000
Sales: $24.00 billion
Average Cost: $4.50-$6.50
Calorie Range: 800-1000
Number of Vegetarian Items: 10
Number of Vegan Items: 4
Burgers, Fries, Chicken, Fish, Salads, Breakfast
Greenopia Environment Achievement:
There are over 32,000 McDonald’s spanning the globe which gross over $24 billion each year.
McDonald’s has begun to incorporate some green elements into its culture. McDonald’s has 2 green stores, with more on the way. In fact, McDonald’s has been one of the more aggressive chains in incorporating green building designs into its locations. McDonald’s uses some recycled content in their packaging and has a comprehensive waste diversion program. It also only gets its beef from responsible sources (especially in regard to rainforest degradation) and has taken steps to green its seafood and coffee sourcing. Finally, McDonald’s has begun analyzing and scoring its supply chain to search for environmental efficiencies (as well as conducting audits) and publishes one of the better sustainability reports in the industry.
In the green spectrum, McDonald’s is at least light green in every category. What we have listed above is good, but there is still room for improvement. For starters it would be nice to see natural and/or organic products offered and some more widespread and consistent green building design elements as well as some renewable energy sourcing. McDonald’s deserves to be applauded for what it has done (especially when compared with other major burger chains) and we hope to see improved commitment as time goes on.
McDonald’s continues to improve and gets its second Greenopia leaf this year. Other major chains should look to McDonald’s to see how to properly begin to incorporate green initiatives.