Alaska Airlines
Category: Brand Ratings -> Airline Companies -> Alaska Airlines

      Alaska Airlines

Average Fleet Age: 8.9

Greenopia Environment Achievement:

Fuel Conservation

Alternative Fuel Types

Recycling Programs


Green Food Options

Green Building Design

Carbon Offsets





Efforts:
Alaska Airlines has been making strides in the environmental realm for the past several years and has several very impressive initiatives. Alaska Airlines has one of the younger fleets with an average fleet age of around 9 years. It also uses some of the more efficient plane models presently available. Alaska Airlines has retrofitted its planes with winglets and practices several fuel saving techniques such as single engine taxiing, Required Navigation Performance, and Continuous Decent Approach which help minimize the plane’s overall impact. Alaska Airlines has about 2/3 of its ground vehicles running on electric motors and is incorporating alternative fuels into these vehicles as well. Alaska Airlines recycles on its flights and has one of the more comprehensive recycling programs in the industry as a whole. Alaska Airlines incorporates some elements of green building design in its offices and has well above average environmental reporting. Finally, Alaska has done its first flight using biofuels and has been aggressively researching further implementation of these alternative fuels.

Issues:
The only real quarrel we have with Alaska Airlines is that it does not offer any sort of offsets for its passengers during the ticketing process. We would like to see users given the option to offset their travel footprint through a quality offset service. We also wouldn’t mind seeing more organic or sustainable food options on its flights, but to be fair, it is one of the few airlines that has any green food options at all.

Greenopia Verdict:
Alaska Airlines is our greenest major airline for 2012 and should be commended for its environmental performance.